A lot of people really are not aware of what a customer return is. This is essentially because the returns process is not something that retailers promote all that much, so not knowing what returns are or how to find and obtain them means you probably don’t know how to make money through purchasing them.
Customer Returns: What Are They? We will begin by thoroughly discussing the nature of customer returns. Customer returns are items that have been bought from the store (whether they are from a normal on-site retailer, catalogue, online store or something similar) and are then returned to the seller by the customer. Reasons for a customer returns are all pretty much along the same lines; one may change their mind about wanting the item, they may feel as though the item they received was not what they expected, purchased a broken item or one that had some kind of defect. The reasons behind customer returns are basically endless and are most dependent upon the actual item itself.
You must be aware of the fact that once someone buys an item and returns it to the store, they aren’t able to sell it as being new anymore. This is true for even the items that are left unopened or completely unused; a store will not be able to resell something since they are not responsible for what happened to the product beyond their location.
As soon as a customer returns a product to their store, it will be processed so that a refund can be given. Next, the store allots this product to the returns area, which is generally a chosen place in the storage area meant to store customer returns exclusively. This designated spot will begin to fill up as more customers return their purchases, and then the store will have to decide on whether or not they need to relocate their products since storing these products takes both money and room.
As a rule, stores will hold a contract with liquidators or bulk wholesale suppliers to buy customer returns from them at a bargain price. Products are packaged together and sold in one lot, including defective, new and damaged products.
The wholesale supplier returns those products to their store to allot for selling. Now is when you, the retailer, will take part. You will be able to find these wholesale vendors to buy customer returns from them. As for why you should want to purchase returned items, this is because they will be as low as 30% off their original prices, which is much lower than the normal wholesale price. Considering that some of the items you buy will be all-new, this will enable you to make a lot of money when you use these products for resale in your own store.
There will always be some customer return items that don’t meet your company’s criteria, so it would be wise to buy customer returns from your wholesale supplier when they do befit your business needs.